Primark supplying consumers with ethically sourced garments Essay

Primark supplying consumers with ethically sourced garments - Essay Example Its main objective is to have a profitable as well as sustainable business (Goworek, 2011). Hence, the company always seeks growth opportunities in order to have a profitable growth within the organization. The company works closely with the suppliers as well as the factories which produces the goods for the company (BBC, 2015b). However, the role played by the Primark buyers is essential to support the ethical business practices. The company goes through a selection process in order to choose the new suppliers and factory in order to enhance their production process. The company while choosing new factories ensures regarding the fire safety measures and hires trained employees and also makes sure regarding the wages and benefits that they are supposed to receive (Goworek, 2011). Thus, the company focuses on the various ethical aspects that are to be followed in order to run a smooth business. The research has been carried out on various aspects of the business set up by Primark in the international markets. It comprises of a detailed analysis of the demand, supply as well as the price mechanism within the economy. A study is carried out on the overall demand of the customers for the products manufactured by the company. It also involves the number of customers purchasing the products of the company (Carrigan and De Pelsmacker, 2009). The research involves collecting secondary data related to the annual sales of the company and the total production of garments by the company. The data is mainly collected from authentic sources such as the newspaper articles from the well known news papers like Financial Times, Economist and also from the BBC news articles. The data on the annual sales of the company are also collected from the annual reports published by the company every year. The secondary data in turn helps to determine a conclusion regarding the overall